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Partner Fusion Sponsors Latin American Travel Conference

Salt Lake City, UT (PRWEB) June 13, 2007 -- Partner Fusion Inc., announces sponsorship of the Eye for Travel Latin American Travel conference in Sao Paulo, Brazil. Executives from over 100 companies have already confirmed their attendance at this important event including, AeroMexico, British Airways, Hyatt International, Grupo Posadas, Expedia, Copa Airlines, Mexicana, TACA and Worldspan.



Ryan Williams, CEO of Partner Fusion, will be addressing the attendees on the importance of online marketing and how companies can expand their online reach by using the marketing knowledge of affiliate marketers. Mr. Williams will highlight the needs of affiliates when promoting a travel program. He will also be discussing how a company can balance their marketing budgets between paid search listings and natural, or organic, search engine efforts.

"This conference represents the importance of the growing Latin American Travel market and how companies can leverage their existing brands online," said Ryan Williams, CEO. "Affiliate Marketing can be a powerful way for companies to generate direct sales in an efficient cost effective manner."

Affiliate Marketing is a method of promoting a business' product or service based on a pay-by performance business model. Affiliates are paid according to mutually agreed upon actions that may include visits to the merchant's website, subscriptions to a merchant's service, sale of a merchant's product, or a qualified lead for a merchant's product or service.

About Eye for Travel
Eye for Travel is a global online publisher focusing on distribution, marketing and technology developments in the travel and tourism industries. Eye for Travel organizes industry conferences throughout the world including the current conference on Latin American Travel held June 13-14, 2007 at the Caesar Park Hotel in Sao Paulo Brazil. For more information visit Eye for Travel.

About Partner Fusion Inc.
Partner Fusion is a performance-based marketing firm that develops exclusive custom media partnerships between advertisers and high performance publishers. The company offers corporate advertisers services such as search engine marketing, bid management, lead generation, and affiliate marketing program management. The Company specializes in travel and leisure as well as lead generation for financial services. For more information visit Partner Fusion.

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