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Diamond Resorts International® Acquires LCI Travel

Las Vegas, Nevada (PRWEB) August 8, 2008 -- Diamond Resorts International (www.DiamondResorts.com)®(DRI), a global leader in the vacation ownership industry, has successfully acquired LCI Travel, the largest independent distributor of vacation ownership for Diamond Resorts International® in Europe.

LCI is a sales and marketing company with Preview and Call Centers strategically located in Wakefield, Nottingham, and Rotherham, England.

Glyn Margrave, owner of LCI, has been appointed to the position of Sales Director, United Kingdom for DRI. "We have worked with Glyn for many years, and we welcome him and the 120 LCI team members into the Diamond Resorts International® family," said Neil Cunliffe, DRI European Sales Director.

Simon Crawford-Welch, Ph.D, RRP, DRI's President and Chief Operating Officer, said that the acquisition of LCI increases sales and marketing distribution for DRI Europe. "Diamond Resorts International® is committed to continued expansion and bottom-line growth, and acquiring LCI creates significant synergies for us and provides us with the opportunity to expand our growing European portfolio of travel services and benefits," Crawford-Welch said.

Diamond Resorts International®, with global headquarters in Las Vegas, Nev., is one of the largest vacation ownership companies in the world with more than 110 branded and affiliated resorts and nearly 23,000 guest beds in 14 countries with destinations throughout the continental United States and Hawaii, Canada, Mexico, the Caribbean and Europe. Offering simplicity, choice and comfort to its more than 360,000 owners and members through the branded service of more than 5,500 team members worldwide, Diamond Resorts International® is dedicated to providing its guests with effortless and relaxing vacation experiences every time, for a lifetime.

For more information, visit www.DiamondResorts.com.

Contact: Kimberly Perette

Tel US: (702) 261 1005

Tel International UK: +44 (0)1524 845517

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